ABOUT

GLOBAL

ALLIANCE

Global Alliance Executive Officers

The Global Alliance Executive Board of Directors sets the overall strategy for the Global Alliance and oversees execution in tandem with the CAO – Chief Administrative Officer.

The Board consists of five officers (President, Vice President, Immediate Past-Chair, Secretary and Treasurer), each of whom serves a renewable two-year term, as well as directors from around the world. All seats are filled at the Annual General Meeting. The board also has the authority to fill vacancies between AGMs, subject to ratification at the next Annual Meeting.

Global Alliance Executive Officers

Prof. Justin Green – President

Public Relations Institute of Ireland PRII (Ireland)

Silvia Arto – Vice President

We Are Com (France)

José Manuel Velasco – Immediate Past-Chair

Dircom - Spanish Communication Directors (Spain)

Claire Ryan – Secretary

Canadian Public Relations Society (Canada)

Philip T. Bonaventura – Treasurer

Certified Public Accountant (USA)

Mateus Furlanetto – CAO – Chief Administrative Officer

Global Alliance Executive Centre

Delegate-at-Large Representing National Association

Pamela Yin Xiaodong – Delegate-at-Large Representing National Association

PRGC - Public Relations Global Communication (China) – 30th June, 2026

Jaffri Amin Osman – Delegate-at-Large Representing National Association

IPRM - Institute Public Relations Malaysia (Malaysia)

Kia Haring – Delegate-at-Large Representing National Association

Finnish Association of Communication Professionals ProCom (Finland)

Dr. Hamilton dos Santos – Delegate-at-Large Representing National Association

ABERJE - Brazilian Association for Business Communication (Brazil)

Delegate-at-Large Representing Academic/Research

Amith Prabhu – Delegate-at-Large Representing Academic/ Research

The Promise Foundation (India)

Prof. Dr. Jude Genilo – Delegate-at-Large Representing Academic/ Research

University Liberal Arts Bangladesh ULAB (Bangladesh)

Prof. Dr. Amybel Sánchez de Walther, USMP – Delegate-at-Large Representing Academic/ Research

San Martín de Porres University (Peru)

Prof. Dr. Wole Adamolekun – Delegate-at-Large Representing Academic/ Research

Elizade University (Nigeria)

Delegate-at-Large Reginal Delegate-at-Large

Peter Mutie – Delegate-at-Large Regional Delegate-at-Large

Peterson Integrated Communication Institute (Kenya)

Irene Lungu Chipili – Delegate-at-Large Regional Delegate-at-Large

Zambia Institute of Public Relations and Communication ZIPRC (Zambia)

Boy Kelana Soebroto – Delegate-at-Large Regional Delegate-at-Large

Indonesia Public Relations Association Perhumas (Indonesia)

Ana Pista – Delegate-at-Large Regional Delegate-at-Large

Asean Public Relations Network APRN (Philippines)

Regional Delegate-at-Large

Adrian Cropley – Regional Delegate-at-Large

Centre for Strategic Communication Excellence CSCE (Australia)

Bonnie Caver – Regional Delegate-at-Large

Global Communication Certification Council (USA)

Prof. Dr. Dailen Rene Benecke – Regional Delegate-at-Large

Public Relations Association of Southern Africa PRISA (South Africa)

Gesille Buot – Regional Delegate-at-Large

Asean Public Relations Network (Indonesia)

Dr. Ike Neliaku – Regional Delegate-at-Large

Nigerian Institute of Public Relations NIPR (Nigeria)

Jennifer Muir – Regional Delegate-at-Large

Communication and Public Relations Australia CPRA (Australia)

My Nguyen Khoa – Regional Delegate-at-Large

Vietnam Public Relations Network VNPR (Vietnam)

Noella Mutanda – Regional Delegate-at-Large

Public Relations Society of Kenya PRSK (Kenya)

Maliha Aqeel – Regional Delegate-at-Large

International Association of Business Communicators IABC (USA)

Pavel Vlček – Regional Delegate-at-Large

Association of Strategic Communication and Public Affairs ASCOPA (Czech Republic)

Steve Shepperson -Smith – Regional Delegate-at-Large

Chartered Institute of Public Relations CIPR (UK)

Prof. Dr. T. Serra Görpe – Regional Delegate-at-Large

Turkish Public Relations Association Tühid (Turkey)

Global Alliance Executive Officers

Norman Agatep – Acting Treasurer

Public Relations Society of the Philippines PRSP (Philippines)

Global Alliance Board Member Responsibilities and Duties

– To promote Global Alliance globally by recruiting at least two new members.

– To undertake and secure partnerships and sponsorship initiatives including funding. 

– To participate in up to twelve web calls per year (every first Tuesday of the month at 12:00 GMT Lisbon/London Time) and attend in person at two Global Alliance meetings per year.

– To participate in the bi-annual World Public Relations Forum

– To accept assignments and make significant contribution to a hard-working Board.

– To promote the Global Alliance within his/her region, including WPRF, World Public Relations and Communication Awards, Global Alliance Focused Months and making invitations to potential partners and sponsors.

– To lead projects on behalf of Global Alliance to enhance the public relations profession worldwide.

– Be well-versed in Global Alliance objectives and supportive of its broad goals.

– Be able to work in a highly diverse, multicultural environment.

– Be self-funding (or secure financial support).

– Have access to additional resources to lay at the disposal of the Global Alliance,

for example, financial, research capability and sponsorship.

– Be able to add value beyond their individual contribution

Past chairs

Deanna Pelfrey (USA), Interim Chair

2000 - 2001

Toni Muzi Falconi (Italy), Past Chair

2001-2003

Jean Valin (Canada), Past Chair

2004 – 2005

Sej Motau (South Africa), Past Chair

2006 – 2007

Colin Farrington (UK), Past Chair

2007 – 2009

John Paluszek (USA), Past Chair

2009 – 2011

Daniel Tisch (Canada), Past Chair

2011 – 2013

Prof. Dr. Anne Gregory (UK), Past Chair

2013 – 2015

Prof. Dr. Gregor Halff (Singapore), Past Chair

2015 – 2017

José Manuel Velasco (Spain), Past Chair

2017 – 2019